Articles from The Vision Council

U.S. Optical Industry Reaches $69.5 Billion Despite Declines in Product Volume and Eye Exams
In new research from The Vision Council, industry shows growth in value but decreases in volume across nearly all product categories
By The Vision Council · Via GlobeNewswire · January 28, 2026
The Vision Council Meets with U.S. Trade Representative Officials to Discuss Tariff Impact on American Eyewear Manufacturers
Alexandria, Virginia, Nov. 19, 2025 (GLOBE NEWSWIRE) -- Last week, leaders from The Vision Council and representatives of U.S. eyewear manufacturers met with senior officials at the Office of the United States Trade Representative (USTR) to discuss how current tariffs on eyewear components and finished goods are affecting American manufacturers, increasing costs for patients, and challenging the overall competitiveness of the U.S. vision industry.
By The Vision Council · Via GlobeNewswire · November 19, 2025
Celebrating National Sunglasses Day: The Science Behind the Style
Protect Your Eyes in Style on June 27 and All Year Long
By The Vision Council · Via GlobeNewswire · June 25, 2025
AccuWeather & AccuLumen® Join The Vision Council Foundation in Celebrating National Sunglasses Day
Promoting UV Protection and Eye Health Awareness on June 27
By The Vision Council · Via GlobeNewswire · June 3, 2025
The Vision Council Foundation Announces Industry Partners and NYC Event for National Sunglasses Day 2025
There’s still time to be part of the vision
By The Vision Council · Via GlobeNewswire · May 29, 2025
U.S. Optical Industry Grows to $68.3 Billion, According to The Vision Council’s New Market inSights Report
Alexandria, Virginia, Jan. 23, 2025 (GLOBE NEWSWIRE) -- The Vision Council today released its latest Market inSights report that comprehensively analyzes U.S. optical industry performance during 2024. Built on sophisticated analytics and multiple data sources, the report offers multi-layered visibility into market outcomes, consumer behavior, and emerging trends.
By The Vision Council · Via GlobeNewswire · January 23, 2025
**MEDIA ADVISORY** June 27: Gear Up, Shades On for National Sunglasses Day
The Vision Council’s Annual Celebration Highlights Awareness Around UV Safety and Spotlights Sports Eyewear
By The Vision Council · Via GlobeNewswire · June 25, 2024